We’re in a small airplane now, considering how Pottstown geographically connects and relates to its region. How do the uses and zoning along its borders complement or conflict with neighboring municipalities’ uses and zoning? Note the major manmade and natural features of the landscape: railroad tracks, highways, bridges, industrial areas, schools and playgrounds, parks and green spaces, the river, the creek. You can try to also let your eyes only notice one category at a time – just the roads, or just the green spaces – to further imprint how things connect… or don’t.
Still up in that plane, let’s consider how all the groups and individuals in the community (the ones we talked about in the last post) interact with and represent Pottstown to the outside world of the county, the state and federal governments (regulatory agencies and funding sources), private foundation funding sources, and the private sector. What is the quantity and quality of those interactions? How can they become more positive, active and productive, so that the Borough can get its due? Especially in these difficult times, how can the Borough become more competitive for a bigger share of whatever funding and economic growth there is to be had in the region?
Let’s land the plane and head to our computers.
I said in my first article that your zoning tells you who you are and who you want to be. That wasn’t quite the bottom line. Your Comprehensive Plan is actually the foundation that underlies the zoning. The Pennsylvania Municipalities Planning Code is the legislation that enables communities “to plan their development and to govern the same by zoning, subdivision and land development ordinances, planned residential development and other ordinances, by official maps, by the reservation of certain land for future public purpose and by the acquisition of such land; to promote the conservation of energy…” It allows for planning commissions and zoning hearing boards. In short, it sets up the rules for the whole system of land development in the state.
Comprehensive Plans are divided into sections that address specific community concerns and needs: statement of objectives, land use, housing, transportation, community facilities & utilities, statement of interrelationships among plan elements, discussion of short and long-range implementation strategies, statement of compatibility with neighboring municipalities, and a plan for the protection of natural & historic resources. In many communities, the adoption or update of a comprehensive plan results in well-attended, lively public meetings because they know that this document may result in zoning changes which literally touch everybody where they live.
An open space plan would fall under the “land use” category above. Pottstown contracted with the County for an Open Space Plan, done in 2006. Please, please check out Fig. 2, Existing Land Use, a gorgeous map on page 14. (Bookmark it, too, because we’ll come back to that in later post.)
Comprehensive Plans are supposed to be updated at least once every 10 years. Pottstown last adopted its own Comprehensive Plan in 1986. More recently, it has used as its guiding planning document the Pottstown Metropolitan Regional Comprehensive Plan, which was done in 2005 and is in the process of being updated now. Other communities participating in that plan are: Upper Pottsgrove, Lower Pottsgrove, West Pottsgrove, New Hanover, Douglass, East Coventry, and North Coventry.
I’ll just say up front: I’m all for regional planning. Ideally, there’d be fewer school districts and municipalities and more regionally-based planning and government. “Home rule” has gotten many municipalities into a bunch of messes, and it’s clear that Pottstown and other First Suburbs have got more than their fair share. and from where I’m sitting, the Montgomery County Planning Commission looks like an incredible resource and likely ally for the Borough, so I’m kind of scratching my head when I hear or read negative comments online about “the County.”
If you go to the Montgomery County Community Revitalization Program page of their website and click on the Projects Summary – Completion Through 2009, you’ll see that Pottstown has gotten $3.4 million since the program’s inception in 2000. Only Norristown has gotten more at $5.9 million. The “X”s show work completed. The X for the 2006 Homeownership Initiative, Phase 3, should appear further to the right to indicate it was “partially completed,” but wordpress seems to want to put it right after the text.
Pottstown Borough
2000 PECO Acquisition & Bldg. Rehab. Commercial Building Improvements $158,100 X
2000 Site Plan – Riverfront Park Non-Construction – Plans, Studies & Engineerin $42,500 X
2000 Redevelopment Plan Non-Construction – Plans, Studies & Engineerin $46,750 X
2000 Marketing Non-Construction – CBD Marketing $25,000 X
2000 Economic Dev. Director Non-Construction – Revitalization Staff $51,000 X
2002 High Street Parking Parking Improvements $163,200 X
2003 Schuylkill River Center Commercial Building Improvements $27,000 X
2003 Homeownership Initiative Housing $87,500 X
2004 Pottstown Symphony Orchestra Cultural & Arts Attractions $10,000 X
2004 Homeownership Initiative, Ph. 2 Housing $224,500 X
2004 Downtown Marketing, Ph. 2 Non-Construction – CBD Marketing $33,500 X
2005 Pedestrian Underpass & Promenade Transportation – Pedestrian Connections $359,000 X
2006 Homeownership Initiative, Ph. 3 Housing $300,000 X
2006 Performing Arts Center, Ph. 1 Cultural & Arts Attractions $200,000 X
2007 Performing Arts Center, Ph. 2 Cultural & Arts Attractions $235,000 X
2007 Carousel, Ph. 1 Cultural & Arts Attractions $300,000
2007 Homeownership Initiative Housing $100,000
2008 Pottstown Airport Expansion Other $250,000
2008 Industrial Drive Redevelopment Plan Amendment Non-Construction – Plans, Studies & Engineerin $250,000
2009 Homeownership Initiative Housing $150,000
2009 Performing Arts Center Cultural & Arts Attractions $396,000
TOTAL: $3,409,050
Here are just some of the planning tools that the County has developed for use by its municipalities: state-of-the-art model ordinances, a newsletter called Planning Perspectives, and Planning by Design, bulletins that clearly describe design considerations in ways an average citizen can understand.
Suffice it to say that even with the County as part of the Pottstown Partnership, there needs to be renewed efforts – especially in this time of spending freezes and private sector slowdown – to get/to keep the Borough’s development priorities front and center with the County. In that sense, Pottstown has to take charge of its own destiny.
Okay, so I’ve spent a lot of time on the County, but the importance of this relationship cannot be overstated. The County is a planning and policy partner as well as a funding source, and the Borough needs to be working positively and pro-actively with them on every level. I really don’t know all the ins and outs of how they work together, so it’d be great if people could comment on that.
Radiating outward, real quick… the Borough should put itself out there as a spokesperson for the redevelopment and revitalization challenges facing older, developed communities. That means being an active participant in the conversations about First Suburbs, the PA Land Bank legislation, the Delaware Valley Regional Planning Commission’s policies and funding schedules, the County’s regional planning issues, and even federal community development funding priorities. First and foremost, the Borough’s got to start achieving some success in its own revitalization efforts. But along with that, if it makes itself visible in these broader arenas, and makes its voice heard, it could improve its chances to move toward the front of the line when it comes time to receive the ever-dwindling funds that are out there.
There’s more radiating outward to be done. I’ve got to wrap this up and we didn’t even get to the Keystone Opportunity Zone, or the private sector, or consumers with money! I’ll have to cover those in the next post of the series.
Note: I’m going to Bethlehem today with a contingent from Pottstown to check out Musikfest and learn how Bethlehem used arts and cultural development as an economic redevelopment tool. I took a continuing ed class on this kind of stuff last year and can’t wait to see this particular example in action. I’ll be sure to report on it asap.



